Multitaction is a system that allows people to connect in real time, share ideas and solve business problems using live data from teams around the world. Used by large corporations from FTSE 100s to the NFL, it required a promotional film to explain how the platform works to potential clients.
We filmed over two days with a cast of actors playing Multitaction users in different time zones. We sourced locations in London, using one of the firm’s large wall installations overlooking the iconic Tower Bridge. Our film uses match on action and split screens to show how the Multitaction platform operates seamlessly and simultaneously, wherever it is being used in the world.
Design & Production