We created these instagram videos featuring Caroline Flack to promote the benefits of the skincare range by Cetaphil. The films were featured on Carolines instagram page as well as Cetaphil’s social media and ran as part of an integrated campaign with a competition and other promotions.
From planning each scenario to sourcing locations we loved working on these films and had two days of fun filming with Caroline! The videos were delivered in various lengths and formats as teasers and full ‘insider knowledge’ films to give the impression that people were getting beauty secrets from Caroline.
The films were watched on Carolines instagram feed by over 50k followers each.